• About Us

    Music Advice 101 is your home for “how to”. Our goal is to expose popular trends and changes in the music industry to help your projects, bands and business grow. If you have questions or suggestions for future topics, please let us know!

    Email: Info@localmusicguild.com
    Facebook: www.Facebook.com/MusicAdvice101
    Twitter: www.Twitter.com/MusicAdvice101

    For columnist, internship or volunteer positions, please attach resume to email.

    Ben Gardner – Sr. Editor
    Sterling Torres – Editor
    Tanya Hostetler – Graphic Designer
    Rose (of Rose’s Damned Opinion) – Columnist

    Past / Seasonal Contributors
    Patrick Mathews – Editor
    Nazia Adnin – Columnist
    Ernest Sallee – Columnist
    Jesse Weatherwax – Contributor
    Mark Cleveland – Columnist

    MusicAdvice101.com is in collaboration with:

    “Helping to Educate and
    Motivate Local Talent”
    Local Music Guild
    “Empowering Music
  • Ammo Dump

    WEBAmmo Dump_white_BG Simple mistakes can hold an artist back professionally, and prevent them from reaching their goals. Through his many, many, many years, Sarge has seen every rule in the book butchered! Make Sarge proud, and prevent your project from becoming a casualty of Sarges Rants! Be sure to stop back often, as I’ll be adding to the list!


    Tour:Smart – Martin Atkins, (www.tstouring.com) A vulgar, and amazingly accurate guide to the industry! This Business of Songwriting – Jason Blume (On Amazon) The first book to demystify the process of doing business as a songwriter.

    The Musicians Handbook – Bobby Borg (www.bobbyborg.com) Help Music Professionals Turn Their Art Into a More Successful Business.

    Your band is a virus! – James Moore (www.yourbandisavirus.com) And there are 6.75 Billion potential carriers of your virus.

    Start Your Music Business: How to Earn Royalties, Own Your Music, Sample Music, Protect Your Name & Structure – Audrey Chisholm (http://www.runyourmusicbusiness.com/about-us/) Start Your Music Business is an easy to read guide for songwriters, producers, music publishers, independent record labels, artists, bands, musicians, and individuals in the music industry that want to legally start and grow a successful music business.

    How To Write A Song In 30 Minutes or Less – Cody Weinmann (http://www.amazon.com/Cody-Weinmann/e/B006KXOX18) This is a crash course in fast and effective songwriting.

    Songwriting For Dummies – Dave Austin, Jim Peterik, Cathy Lynn (http://www.amazon.com/Cathy-Lynn/e/B008C8SJ8W/ref=ntt_dp_epwbk_1) Proven techniques for songwriting success.

    Writing Better Lyrics – Pat Pattison (http://www.patpattison.com/books/)

    All You Need to Know About the Music Business – Donald S. Passman (http://www.donpassman.com/) How are record labels adapting to the demand for instantly accessible, low-cost music while coping with piracy? And what does it all mean for aspiring and established artists today?

    This Business of Music: The Definitive Guide to the Business and Legal Issues of the Music Industry –  M. William Masilovsky, Sidney Shemel, John M Gross, Jonathan Feinstein (http://www.amazon.com/M.-William-Krasilovsky/e/B000APJ056/ref=ntt_dp_epwbk_0) This Business of Music has been revised and completely updated to reflect the latest changes in the ever-evolving music business.

    FAST LANE To Paid Gigs, Growing Your Audience, Promoting & Selling Your Music – Music Business Career Guide Edition 2014. Collin Michaels (http://www.amazon.com/Growing-Audience-Promoting-Selling-Music-ebook/dp/B00LQB1XMG/ref=sr_1_1?s=books&ie=UTF8&qid=undefined&sr=1-1&keywords=fast+lane+to+paid+gigs) Hey Musician! Yeah you! Do you want to get Paid Gigs, Grow Your Audience & take your career to new heights starting right this minute? Want to go from amateur to pro in no time? Are you ready to get down to business? If you are – read on!

    The Musician’s Guide to Licensing Music: How to Get Your Music into Film, TV, Advertising, Digital Media & Beyond. by Darren Wilsey, Daylle Deanna Schwartz (http://www.amazon.com/Darren-Wilsey/e/B002N6L71K) Plug your music career into the lucrative new income streams of the digital marketplace.

    The Artist’s Guide to Success in the Music Business – Loren Weisman (http://www.lorenweisman.com/) The ‘Who, What, When, Where, Why & How of the Steps That Musicians & Bands Have to Take to Succeed in Music.

    Get More Fans: The DIY Guide to the New Music Business. by Jesse Cannon, Todd Thomas (http://getmorefansbook.com/todd-thomas/) Answering questions, on the music industry.

    The Music Business (Explained In Plain English): What Every Artist and Songwriter Should Know to Avoid Getting Ripped Off! by David Naggar (http://www.amazon.com/David-Naggar/e/B001JRV7KU/ref=dp_byline_cont_pop_book_1) The title says it all. This revised, updated and expanded edition offers savvy deal making techniques, methods to protect musical works, and career-building and money-saving tips for musicians. It is an invaluable primer for artists and songwriters who feel like they are at the mercy of industry pros.

    Six-Figure Musician – How to Sell More Music, Get More People to Your Shows, and Make More Money in the Music Business (Music Marketing [Dot] Com Press Hardcover– July 2, 2013. – David Hooper (http://www.amazon.com/David-Hooper/e/B002BMMZI0)

    The Plain and Simple Guide to Music Publishing: What You Need to Know About Protecting and Profiting from Music Copyrights, 3rd EditionHardcover– April 1, 2014 – Randall D. Wixen (http://www.amazon.com/Randall-D.-Wixen/e/B001ILKHJO/ref=dp_byline_cont_pop_book_1)

    How To Make It In The New Music Business: Now With The Tips You’ve Been Asking For! Paperback– March 27, 2014 – Robert Wolff (http://www.amazon.com/Robert-Wolff/e/B001IZTHP0/ref=dp_byline_cont_pop_book_1)



    cdbaby Podcast – DIY Musician Podcast (www.cdbabypodcast.com)

    Music Business Radio By David Hooper (www.blog.musicbusinessradio.com)

    Helpful Websites

    Indie on the move – A listing of venues throughout the country.

    Play List Research – Articles on music, radio, and new media.

    Play List Research – Interviews, local bands information, etc.

    My Kramer Law Firm – Website for Music Lawyer.

    The Vinyl Warhol – Indie website full of reviews, shows, photographs, and more. Can send info to have band interviewed/reviewed.

    Band Mix – Source for musicians wanted and musician classifieds online.

    Production Hub – People guide and directory of Music Producers.

    Raw Artists – Find sources of artists, musicians, photographers, film, hair & make up, and more.

    Shows I Go To – Event info, reviews, interviews, and more.

    Event Brite – Upcoming events and festivals.

    The Network Music Conferencek – Music Networking event.

    Music Think Tank – Website full of articles, forums/open discussions, radio, and more.

    Article – About Social Media

    Article – “What Most Musicians Don’t Understand About Selling Music” article

    Article City – Articles about music-related information.

    Live Music is Evolving – Guide to articles, music festivals, interviews, and more of Central Florida.

    Twitch – Website for live streaming & access to donations.

    Music Think Tank – Website full of music related articles, radio, open discussions, and more.

    Article – Why you need managers & booking agents.

    Music Industry How To – Guide for music licensing.

    Tune Core – Survival Guides for music industry.

    Nielsen Ratings – To report venue sales.

    Muse Muse – Guide to music industry.

    Feed The Muse – To raise funds for your project.

    KickStarter – Funding platform for creative projects.

    Reverb Nation – This website is great for generating mailing lists, creating banners and widgets for your website. They also provide exclusive opportunities to make extra money through participation. Basically, the more you use the site and it’s features, the more you earn.

    Clear Channel – Love them or hate them, here is a listing of all the radio stations they own.

    Squidoo – This site let’s you create individual lenses for your events, bands, etc. Amazingly enough, the more information and lenses you build, the more your main site climbs the list on google.com. It has something to do with the information that they pull. I didn’t believe it at first, but it’s true. After building some squidoo lenses our site went from second page to second on google.

    WhoTune.com – Play a live set on camera.

    StreetJelly.com – Live webcam music

    Indie Music – This is a weekly newsletter that does indie reviews and links to other articles as wells as resources by sponsors.

    Last FM – Signed and unsigned band web-radio. Acts like Pandora, but includes bands from all over the spectrum. You can create an account for your band and put them in the mix. Plays, likes, comments etc. are tracked by


    Spreadshirt – Open a free online store and sell merchandise.

    Artist House – Helping musicians and music entrepreneurs create sustainable careers.


    www.rockeyez.com – RockEyez is for the fans. We review demos, indies and majors. We are fans just like
    you…Covering the rock and metal music world with interviews news, reviews, photos and more!

    www.spirit-of-rock.com – SoR intends to build an encyclopedia of rock, thanks to contributions from all users. Every rock band in the world, as soon as it has released one EP at least, can be added to the encyclopedic basis of this site, by anyone.

    www.myglobalmind.com – Welcome to Myglobalmind Magazine we are one of the premier online magazines in the genres of Hard Rock and Heavy Metal. Our goal on MGM is to keep exposing and keeping alive theTRUE ROCK spirit and as the wind changes we keep the old creed alive here, and that is “ROCK WILL NEVER DIE”. We welcome you to our space and hope you will keep reading us and supporting our bands and music.

    www.metalliville.com – I love writing about artists (hence this rock/metal webzine), audio collecting, going to rock clubs and gigs (and meeting great bands). In fact I have actually met Slash’s Snakepit (a great bunch of lads), Deep Purple, The Black Crowes, Alan Davey and Danny Thompson (Hawkwind), Eric Singer (drummer of Kiss/Alice Cooper).

    www.rocknrose.net – Welcome to Rock & Rose, live reviews, band interviews and news on anything that rocks!

    www.spirit-of-metal.com – Spirit of Metal Webzine world’s biggest metal and rock encyclopedia.

    www.metalunderground.com – With a mission to help readers discover new metal music, Metalunderground.com has been faithfully serving mainstream and underground metal news since early 2001. In addition to comprehensive metal news coverage, the site also features reviews, interviews, band info, live concert reports, photos, and more, updated daily by a dedicated staff of die-hard metalheads.

    www.sonicrouter.com – The blog has since spawned a weekly podcast called Pentagon, a monthly podcast for
    Bleep.com, a regular radio show on Hivemind.fm (RIP) plus a monthly opinion column on theQuietus.com. You can also find Sonic Router writers contributing regularly to DJ Mag, TRAP, The Quietus, Drowned In Sound and more.

    www.factmag.com – FACT was founded in 2003 as a British bi-monthly music and youth culture magazine.

    www.residentadvisor.net – Established in 2001, Resident Advisor (RA) is an online music magazine and community platform that’s dedicated to showcasing electronic music, artists and events across the globe.

    www.littlewhiteearbuds.com – LWE is your critical authority on underground dance music, with reviews, podcasts, interviews, charts & think pieces. In the trenches with you.

    www.dummymag.com – Dummy is a website dedicated to discovering and supporting the best new music from around the globe.

    www.thequietus.com – The Quietus is an online magazine. We write about music, film, art, TV and popular/unpopular culture. We enjoy Yorkshire Tea, loud music, and filling the internet with excellent words.

    www.dustedmagazine.com – Dusted Magazine is updated every day. We run new reviews on Mondays and Thursdays, new features on Tuesdays and Fridays, and new charts on Wednesdays.

    www.thelineofbestfit.com – We’re editorially independent and our ethos is simple: we’re music fans first and foremost with a genuine love of music and a desire to share that love through words and pictures.

    – The team behind it (that’s Ally and Terry who thought of it and lovingly tend it) are all passionate music fans (and musicians themselves to varying degrees).

    www.soundsxp.com – SoundsXP is a UK based music webzine set up in 2001 and entirely based on contributions from unpaid writers.

    www.scenepointblank.com – Scene Point Blank is a music webzine founded in March 2003 by four individuals on the AFI message board.

    www.catonthewall.net – Cat On The Wall is a worldwide music and culture webzine with its home based in both Cardiff and Leeds, UK. We feature all types of creative arts from music to poetry, digital art to fashion design! We are fans first and foremost.

    www.alternativeaddiction.com – Started in 1999, Alternative Addiction has grown into one of the largest websites on the internet for the latest in Alternative Rock.

    www.gigwise.com – Gigwise is the No.1 music website in the UK. Since its launch in June 2001, Gigwise has consistently been at the cutting edge of music news, often breaking exclusive stories on music’s biggest acts.

    www.beatsperminute.com – Beats Per Minute (formerly One Thirty BPM) is a New York and Los Angeles-based online publication dedicated to bringing you the latest in reviews, news, media, interviews, features, and more from both the independent and mainstream spheres of the music world.

    www.rockonrequest.com – Our goal is to deliver interviews to the fans that are both intellectual and laid back.

    www.furious.com – perfect Since we can’t cover everything we’d like to all by our lone-some, we’d like to invite online music fans to submit work for our magazine.

    www.dwacres.com – Deep Water Acres is a US-based independent webzine and record label dedicated
    to experimental music.

    Music Blogs

    http://hypem.com/blogs – Hype Machine keeps track of what music bloggers write about. We’ve carefully handpicked a set of 803 music blogs and then present what they discuss for easy analysis, consumption and

    www.Tampabay.com – “Soundcheck” a source of articles of musical acts in Florida.

    www.pitchfork.com – Pitchfork is the web’s most popular independent music resource, with expansive daily coverage of indie rock, hip-hop, electronic, pop, metal, and experimental music.

    www.consequenceofsound.net – Consequence of Sound (CoS) is a Chicago-based online music publication devoted to the ever growing and always thriving worldwide music scene. Since its inception in 2007, CoS has reported on all of music’s breaking news, in addition to hyping new artists and cracking highly anticipated lineups for music festivals across the globe. With a committed staff of just over 50 writers, editors, graphic designers, and photographers, CoS continues to successfully push its way ahead of the engaging and highly competitive new media market.

    www.tinymixtapes.com – At Tiny Mix Tapes, we provide both up-to-date and dated news, reviews, interviews, and articles on different genres in the vast music world, including independent releases, major label releases, and even self-releases.

    www.stereogum.com – Stereogum is a music website.

    www.popjustice.com – Popjustice has been giving pop music precisely the level of respect it deserves since the beginning of the 21st Century.

    www.fakeshoredrive.com – Founded in October of 2007, Fake Shore Drive is Chicago’s premiere Hip-Hop website and hotbed for the Midwest’s urban music scene; featuring exclusive music, videos, interviews and news items that can’t be found anywhere else on the internet.

    www.indieshuffle.com – Indie Shuffle is a global music blog that covers indie rock, electronic, hip hop, folk and more.

    www.thewildhoneypie.com – The wild honey pie is an online publication, music media, and events Promotion collective based in brooklyn, new york. We write about, film With, and throw concerts for the bands we love.

    www.saidthegramophone.com – said the gramophone launched in march 2003, and added songs in november of that year. it was one of the world’s very first mp3blogs.

    www.aquariumdrunkard.com – Based in Los Angeles, Aquarium Drunkard is an eclectic audio blog featuring daily music reviews, interviews, features, mp3 samples and sessions. Originating in 2005, digging globally, the Drunkard bridges contemporary sounds with vintage garage, psych, folk, country, soul, funk, r&b and beyond.

    www.twentyfourbit.com – TwentyFourBit is an independent music news and discovery site founded in 2009.

    www.adobeandteardrops.blogspot.com – Adobe and Teardrops is a music blog that covers anything with guitars, bass, drums, and a little bit of effort.

    blogs.orlandoweekly.com – Orlando Weekly is an alternative newsweekly distributed in the Greater Orlando area of Florida.

    www.orlandosentinel.com/entertainment/blogs/soundboard/ – Jim Abbot has officially been the music critic at the Orlando Sentinel for 10 years, but the topic has been a lifelong distraction.

    www.thedailycity.com/2011/10/orlando-central-florida-blogbloggers.html – The Daily City works to prove with each post that Orlando is a wonderful city.

    www.rocksound.tv/blog – Rock Sound has consistently been first to cover the best new bands. Creating rather than following trends, Rock Sound is created by a team of alternative music fans and provides flawless coverage of all things rock, metal and punk.

    www.jungleindierock.com – Jungle Indie Rock is an independent music blog made to connect bands and followers.

    http://louderthanwar.com/blogs/ – We believe in the power of Rock n Roll. Louder Than War is a music and counter culture website and record label.

    www.theguardian.com/music/musicblog – Guardian Music bring you the latest music news, reviews, videos, and interviews as well as live performances, documentaries, discussions and festival clips. All genres of music are covered from classical to rock, to RNB, hip-hop, dance, jazz and soul.

    www.birp.fm – Founded in 2009, BIRP is a monthly compilation of new music of +100 tracks that are free to stream online, or downloaded from our torrent link. On top of the monthly playlist, we also run an in-site blog devoted to new music as well as act as a hub for a growing community of people that love to share and talk about music. It’s our way of helping to promote all the independent bands we know and love and to give the listener a chance to get to hear something new.

    www.gorillavsbear.net – Gorilla vs. Bear is a Texas-based music blog.

    prettymuchamazing.com – Pretty Much Amazing is a music blog maintained by self-proclaimed music nerds. We were once called “the true keepers of serendipity” in The New Yorker. MTV thinks we’re one of the “best independent music blogs,” and called us “a blog you should know.” Toronto Star thinks we’re “indispensable,” and the New York Post say we’re “one of those little website crumbs of deliciousness we visit every morning.”

    www.themusicninja.com – The Music Ninja is a multi-genre music discovery site based out of the deep, dark and melodic shadows of the internet.

  • Sarge Tips

    sarge rant copy Wanna know how the Sarge really feels? Well this is the section for it. Sarge will address common issues that work his nerves and really fire him up! Are you ready for Music Advice boot camp?

    Pee Before You Play!

    It’s show time! The crowd is eager to hear your tunes, and the promoter is urging you to the stage! Let’s hold up the show so you can tinkle?! If your set time is preplanned, schedule your bladder, around it!

    Facebook is NOT a website!

    Yes, social media can be a powerful tool when used properly. But, this does not mean you should not have a website! The terms for websites such as Facebook change constantly, and can make it challenging for you to interact with your fans. You need an online presence that will allow you to interact on YOUR terms! Having a website shows that you’re a real professional and that you are also willing to spend the ten bucks a year to have one. Building them are easier than ever, with so many templated sites out there, even my grandma can learn to build one in a couple of days. A website makes things easier when you promote, nobody has to remember a long URL, just a simple domain name. It will also protect you in the future. If somebody takes your name and build www.YOURBAND.com later on, chances are you’ll never get it back. It also helps with search engine optimization, this means it will let people find you on the web easier. These are just a couple of reasons why you need a website, now stop arguing and get it done!

    Signature Lines

    So you were smart enough to figure out how to send an email? Well GOOD FOR YOU! Now perfect the art, and create a signature line! Receiving an email from “hot_stuff_jam_bandorino421@yamails.com” doesn’t tell me WHO you are! Be polite and introduce yourself. There are tutorials online that will walk you through on how to create a proper signature line for just about every email service provider. Some texting services let you do it too! So get on it!

    Check Your Email!

    Check your email, EVERY day! Also, if you have other ways that people can contact you (Facebook, Reverb Nation, etc.) check those too! If you are serious about your project, and are doing things right, I guarantee promoters, fans and other bands will be wanting to talk to you. Don’t leave them hanging when it comes time to communication! You’ll be missing out on important opportunities! If someone in your project is dropping the ball on this, DROP that joker! You won’t get anywhere if you don’t answer when the Sarge comes callin’!.

    Speak English, Or Die!

    It is OK that you understand street talk, slang and jive turkey. However, most industry professionals don’t! You must be able to communicate in a way that others have been taught to understand, that is clear and professional. If you are incapable of speaking English or using slang, have a friend or your mother help you.

    Take Care of The Sound Guy!

    Introduce yourself to the sound guy/gal. The minute you hit the stage, they become another member of the band and can determine if you have a good time or bad time. If you want him to work hard for you, tell him your names, and be sure to leave a tip. A tip can be $5.00 dollars, a slice of pizza or a beer. Better yet, give him a stage plot diagram, and really blow his mind! He will remember you the next time you play and he will make sure you’re taken care of! If the sound tech is having a bad night, and your mix sucks, keep it to yourself! Don’t ruin your crowds’ fun by complaining. They are there to be entertained and have fun! A good band should be able to accomplish a decent set in any condition.

    Get Off My Stage!

    Load on and off stage as quickly as possible! Don’t run to the bar, bathroom or girlfriend(s) first! Have a formula and plenty of hands ready to get your equipment on and off the stage. Slowing up a show schedule is among one of the most unprofessional things you can do as a band. It will make you look bad to the promoter, venue, fans and other bands playing. Learn to move and get it done; otherwise the stage manager may make a jumbled art piece out of your gear!

    Leave The Monitor Alone!

    Need more talent in your monitor? NO! Bottom line is, some days you have good sound guys, some days you have bad sound guys. If you are not providing your own sound man, just be glad the system is turned on. If you don’t have enough of “Moe, Larry or Curly” in your monitor, make mention of it, then move on. If the sound guy doesn’t fix it then, chances are he doesn’t know how to, or his equipment is not capable of providing the results you’re looking for. Do not waste your set time on getting a good mix so you sound good for YOU. If you cannot play on a stage without monitors, you need to hit the rehearsal rooms. Learn to fly blind, you will have to do it most of your musical career, get used to it.

    Drop The Game!

    Video games are fun, I’ll give ya that! But shouldn’t you be working on your band?! Social media, website updates, event planning, practicing your instrument and gear maintenance are just a few of the more important things you should be focusing on! Unless you think getting a level 60 tomb pika’ soldier ork is more important!

    Stranger Danger!

    So, you need a new bass player, eh? When your scouting for new members, take caution! Last thing you want is someone stealing your gear, or worst! Talk with them over the phone first, and ask for references. Small things like reliable transportation, possessing their own instruments and equipment should be mandatory. Make sure you know their real name, not just a nickname or stage name. Having them fill out an emergency contact form lets you have access to their family or friends, in case things go sour. Every band should practice using an agreement form that lays out the responsibilities and expectation of each member of the band, so there is no confusion for the new guy! And, if you are going to hold auditions, try and do it in a public area, like a venue, studio or rehearsal room during the day.

  • Event Promo

    WEBAmmo Dump_white_BG This section will introduce you to the ins and outs of promoting your own events to get your band out of the zombie garage and touring the city, state and even the whole country soon.  Be sure to follow Sarge’s Tips for extra information and exercises to work your musical muscles.

    Perks of Printed Promo Successful Presales
     Event Promo Checklist Raising Social Media Awareness   Planning a Tour Budget Street Team
    Cultivating Press & Media Outlets  Creating a Facebook Event Page Tips for Press Photos Promote Events With Key Cards

  • Band Promo

    WEBAmmo Dump_white_BG Are you tired of being zombie musicians? Well look no further! The Sarge will take you through the steps to get you playing in front of a “lively’ crowd in no time.  From wardrobe tips to managing the bands website, this section has everything you will need to come alive today and rock out every night.
    Design T Shirts That Sell Perks of Printed Promo
    Set Change Over  Successful Presales Is My Band Being Ripped Off Street Team
    The Job of a Manager for an Unsigned Band Merch Table Sales The Different Types of Record Deals  Copyrights
    Band Photos Raise your Reverbnation.com“Band Equity” Managing Your Website Top Five Social Media Sites
    Gig Bag Checklist Wardrobe Tips  Write A Press Release Build An Email List